The 45 BEST Black Friday Sales to Shop: Your Ultimate Guide to Black Friday 2020

My outfit: Red Sweater Maternity Jeans  |  Booties  |  Layered Necklace  |  Beaded Bracelet  |  Sunglasses

The time has comeBLACK FRIDAY 2020! After a chaotic year, the excitement & joy of the holiday season is a welcome change! & Thanks to our new little friend [Covid] retailers are offering their BEST SALES EVER online to encourage shopping from the comfort & safety of your home. Which means, more savings for all of us. YAY! I’ve compared the sales to prior years [2018 here & 2019 here] & retailers are stepping up their game! I compiled a list of the 45 BEST BLACK FRIDAY SALES to shop! They are in alphabetical order with all the info you need…. the sale/promo details + the code! Simply click the name of the store to start shopping!

& I can never say it enough… If you use my links to complete your Christmas shopping this Black Friday, THANK YOU. It means the world to me.  You can also scroll down below the list for a breakdown of my favorite sale finds by retailer! So let’s get to it… Happy shopping, friends! xo











Abercrombie & Fitch: 40% OFF the entire store

Academy: Lots of doorbuster deals, up to 50% OFF

Aerie: 40% OFF + free shipping

Always Stylish Mama: 10% OFF with code KELSSLAYT + FREE shipping over $100

Amazon: Lightening deals with major discounts

American Eagle: 40% OFF + free shipping

Backcountry: 20% OFF 1 full price item

Bauble Bar: 25% OFF everything with code BB25 + Pisa Bracelets are all only $15

Carter’s : 50-60% OFF the entire site

DSW: 30% OFF with code BFSAVINGS

Dyson: Up to $200 OFF select tools

Erin Condren: 30% OFF everything

Etsy: Major markdowns from top rated sellers

Express: 50% OFF everything + free shipping

Fanatics: Up to 70% OFF sitewide with code BLACKFRIDAY

Francesca’s: Up to 50% OFF deals

Freshly Picked: Entire site on sale + 10% OFF sale prices in THIS collection with code FPxKELSSEY10

H&M: 30% OFF everything

J.Crew: 50% OFF your purchase with code EARLY

J.Crew Factory: 60% OFF everything

Kate Spade: 50% OFF your purchase with code TGIBDF

Kendra Scott: 30% OFF everything  [25% off fine jewelry]

Kirklands: 20% OFF your purchase with code EARLY

Kohls: Black Friday deals + 15% OFF with code THANKS

Loft: 50% OFF everything + FREE ship with code INDULGE

Madewell: Up to 50% OFF with code VERYMERRY

Marc Fisher: 30% OFF the entire site with code CYBER30

MarleyLilly: Lots of sale items + FREE gift with purchase

Nordstrom: Cyber deals up to 50% OFF

Nordstrom Rack: Select markdowns + FREE shipping

Old Navy: 50% OFF sitewide

Oventure: 25% OFF sitewide with code OWHATFUN

QVC: Hot offers + $10 OFF your first order with code OFFER

Soma: BOGO 50% OFF almost everything

Spanx: 20% OFF everything

Steve Madden: 30% OFF sitewide with code HOLIDAY

Target: New daily deals, many at 50% OFF

Tarte: 30% OFF sitewide with code CYBER

The Styled Collection: 40% OFF

Tory Burch: 30% OFF $250+ with code THANKS

Tula: 25% OFF sitewide with code BF25

Ulta: Lots of Black Friday deals + $3.50 off $15+ coupon with code 811199

Urban Outfitters: BOGO 50% OFF everything

Victoria Emerson: Buy one, get one FREE sitewide

Walmart: Lots of doorbuster deals in every category





Shop my J.Crew SALE favorites:



Shop my Abercrombie SALE favorites:



Shop my Old Navy SALE favorites:



Shop my American Eagle & Aerie SALE favorites:



Shop my J.Crew Factory SALE favorites:



I hope this ultimate guide to Black Friday Sales was helpful! Enjoy time with your family & cuddle up on the couch while shopping for your Christmas list. I am SO thankful for you & hope you have the BEST holiday season! xo

Using the Walmart Gift Finder: Gift Guides for HER, HIM & KIDS


The holiday season is here & the chaos has begun! Towards the end of October I usually create a Note on my phone & make a list of all the people on my Christmas list. I include EVERYone I plan to buy gifts for… Beckam’s teachers, the White Elephant party we go to, etc. I then try to brainstorm what I would like to buy for each person + the ideal budget point & make a note of it. This helps me not get too far off track or sucked into sales along the way! Then, once I have ordered AND received the item, I BOLD that person’s name in my phone so I know they’re checked off my list!


This year I was a little more aggressive in my Christmas list shopping because I am trying to get things wrapped up before December! [end of pregnancy around Christmas time is NOT something I would recommend 😉 ha!] So I have been looking for ways to streamline the process & make my shopping quick & easy but also effective! ENTER: Walmart Gift Finder. Basically, an answer to prayers. ha!


What is the GIFT FINDER?

The Gift Finder tool has been so helpful in narrowing down shopping options, especially for those people on my Christmas list that I wasn’t 100% sure what I wanted to get. You can customize your search by gender, age, price point & even category. SO helpful! I even took it a step further & selected the ‘Pick Up Today‘ so that I could do free curbside pickup! [31+ weeks pregnant + 2 kids… not ideal for walking around & shopping lol] They also offer free 2 day shipping which was great for any items not available at my store! & Most people don’t realize that Walmart online offers the BEST brands [Sam Edelman, Levi’s & more], the hottest items of the season and even the unique & unexpected gifts.


I wanted to share this unique Walmart Gift Finder option because it has truly made Christmas shopping easier! Time, budget & effort are at a low right now so this has helped me maximize what I can get for our loved ones!



Gift Guides are always highly requested this time of year! So to share with y’all how amazing the Gift Finder is, I utilized it to put together popular Gift Ideas in these categories: for Her, for Him & for Kids! In each collage I’m including SAVE, SPEND & SPLURGE options! Essentially, the lowest priced items are at the top, working down to the more expensive items at the bottom. Hopefully this gives you great shopping ideas for anyone on your list whether it’s for your kids/husband or some of the others on your list that you might have a smaller budget for.

SHOP the items in each collage below the picture! Just scroll through the images! Happy shopping, friends! xo


SHOP Gift Ideas for HER:

So many great gift ideas for any lady on your list! This Revlon hair dryer brush is one of my favorite items I own. Walmart also has tons of great perfumes from high end brands like Burberry & Marc Jacobs. & Y’all know I am obsessed with my Dyson & believe every house needs one 😉


SHOP Gift Ideas for HIM:

Guys are always the HARDEST to buy for in my opinion! So I spent a lot of time narrowing down the best gift ideas for the men in your life! These Tile trackers are a life saver. They have come in handy in our house on more than a dozen occasions. [just this week 😉 ha!] This high performance cooler has great reviews & is an affordable alternative to the Yeti! & One of the popular gift items for 2020 is a drone. This one has amazing reviews & would be fun for the whole family!



SHOP Gift Ideas for KIDS:

I don’t know about you, but I always have the most fun shopping for all the kids on my list. Maybe it’s because they always have the best reactions & have so much excitement opening Christmas gifts! I know Nerf guns are always a hit & Walmart has lots of options! Or this kids tablet [available in several colors] is on sale for $65 & will thrill any kid! Or, if you’re looking to spend a little more, this 2 seater racer is sure to be the hit of the year! I know Beckam is obsessed with his!
Hopefully these gift guides + Walmart Gift Finder tool will make your Christmas shopping a little easier!

Fall Home Updates with Enbrighten Smart Plugs

Hi, friends! I’ve clearly got my closet ready Fall so we recently took the time to get the rest of the house decorated & ready for the season too! We added pumpkins everywhere and bought some beautiful mums + hay for outdoors. But one of my favorite home additions we made are these lights from Enbrighten! Not only did it add some much needed, functional light to our backyard but also sets a fun mood in a place love to hang out on Fall nights. However, the BEST thing we added isn’t the actual lights… It’s the WiFi Outdoor Smart Plugs powering the lights that are AMAZING.


Basically… The Enbrighten WiFi Outdoor Smart Plug allows you to program the lights [or whatever you plug into it!] via their app. You can then schedule things to turn on & off, power them remotely with the app, or my favorite, turn them on/off with Alexa! We elected to schedule the lights to turn on every night at sunset & then off around bedtime. The best part is you can use the Enbrighten Smart Plug for SO much more than just decorative lights! They can also be used to power landscape lights, holiday decor [I’m thinking it will be perfect for Christmas lights!!], security lights or any other outdoor appliance. You can then use the WiFi features like scheduling & Alexa to turn them on/off so easily!

Beckam loved clicking the buttons for the auto setup of the Smart Plugs in the Enbrighten app!

& Breckyn couldn’t stop pushing the button on the outdoor Smart Plug… she thought it was so funny to see the lights turn on & off!

Enbrighten also made a WiFi Smart Plug designed for indoor use too! I can literally think of 1,000 different scenarios where this is the most convenient thing EVER. We currently have one powering a lamp on our entry table! The Enbrighten Indoor Smart Plug simply plugs into the wall and then you just plug in whatever you want to that! Use this on lamps, fans, electronics, appliances, etc. The list is endless! Not only does this make turning things on & off so convenient with Alexa [or Google Home!] but you can strategically program them to come on at specific times! Think: turn a light off when you need to leave in the morning so you know if you’re running late, schedule a fan to come on at bedtime, have your curling iron AND coffee maker on & ready go in the morning & more! Also, this works great if your forget to turn something OFF because you can easily do it from the Enbrighten app!


We started with just 1 outdoor & 1 indoor Enbrighten WiFi Smart Plug but will definitely be adding more. The set up was incredibly simple too! It took less than 5 minutes to download the app, create an account & auto setup the Enbrighten Smart Plugs! Beckam thought it was so cool to help click the buttons to get everything ready. But his favorite part is turning lights on & off with Alexa now! We may or may not have had to limit him to a few times a day... otherwise lights would be on & off constantly 😉

The set up process of connecting the Smart Plugs to the app couldn’t have been easier!

We added the Indoor Smart Plug to this lamp on our entry table!

That small device is the Smart Plug that has been such a game changer!


Clearly these Enbrighten WiFi Smart Plugs have been a fun addition to our house! I love how easy they are to use + how much they simply things. You can find them online HERE or shop them easily at Lowe’s! Also… I think these could make a GREAT birthday/Christmas gift for someone on your list. I think everyone with any kind of lifestyle could find a practical way to utilize these Enbrighten WiFi Smart Plugs!



Thank you to Enbrighten for sponsoring this post!